Walking Through Traditional Markets and Alleys Seen in Korean Films and Dramas
Relive the magic of K-movies and dramas! We've curated a walking course through Seoul's iconic traditional markets and alleyways where scenes from your favorite shows come to life—from Gwangjang Market to Ikseon-dong and Buam-dong.
When watching Korean movies or dramas, have you ever wondered, "Where is that place?" Rather than elaborate sets, the places that leave the deepest impression are our human-centered traditional markets and charming alleyways.
Do you want to walk the same paths as the protagonists on the screen? In this article, we suggest a walking tour course connecting three iconic filming locations in Seoul that perfectly capture the emotions of these dramas and films.
What you will learn in this article:
Traditional markets and alleys that served as backdrops for films like 'Parasite' and various K-dramas
Up-to-date information for each location (business hours, menu, directions)
Tips and precautions for visiting filming sites that only locals know
An efficient walking course considering travel flow
The Joy of Walking in the Scenes of Movies and Dramas
With the global success of recent K-content, the daily landscapes of Korea are gaining worldwide attention. In particular, traditional markets and alleyways are spaces where you can feel both the unique dynamism and the warmth of Korea. Let's begin a journey to discover why filmmakers chose these spots and find their hidden charms.
Course 1: 'Gwangjang Market,' Where Traditional Beauty and Cinematic Sentiment Coexist
Gwangjang Market is an essential course for any trip to Seoul and a frequent guest in countless films and variety shows. As Korea’s first permanent market with over 100 years of history, it is already known to domestic and international travelers as a mecca for foodies.
Cinematic Point: Not only featured in numerous variety shows (like 'Running Man'), it was also showcased in Netflix's 'Street Food,' introducing the charm of Korean market food to the world. The lively energy and the sight of steaming food make the scene feel like a movie itself.
Visit Information (As of March 2026)
Business Hours:
General Shops: 09:00 ~ 18:00 (Closed on Sundays)
Food Alley: 09:00 ~ 23:00 (Open all year round)
Signature Menus: Bindaetteok (mung bean pancake), Mayak Gimbap, Yukhoe (beef tartare)
How to Get There: Subway Line 1, Jongno 5-ga Station, Exit 8 or Subway Line 2 & 5, Euljiro 4-ga Station, Exit 4
💡 Local Tip 1: While the food alley is open year-round, the vintage clothing shops are closed on Sundays. If you want to enjoy shopping as well, we recommend visiting on a weekday or Saturday.
Course 2: Stories Hidden Within Labyrinthine Alleys, 'Ikseon-dong'
Ikseon-dong Hanok Village, packed with trendy cafes and shops renovated from traditional Hanoks, has been the backdrop for numerous romantic comedy dramas. The sunlight pouring through narrow alleys and the rooflines of the Hanoks make every camera angle look like art.
Cinematic Point: Famous as a filming location for the drama 'Guardian: The Lonely and Great God (Goblin),' the sight of tourists walking around in rented retro costumes creates an atmosphere as if you have stepped back in time.
Visit Information (As of March 2026)
How to Get There: Right across the street from Subway Line 1, 3, & 5, Jongno 3-ga Station, Exit 4 (on the Line 5 side).
Recommended Schedule: Visiting around 11:00 AM on a weekday is the most relaxing time to enjoy lunch and coffee.
Key Spots: Cheongsudang, Oncheonjip, etc., spaces that maximize the beauty of Hanok architecture.
💡 Local Tip 2: Ikseon-dong's alleys are very narrow and become crowded to the point of difficulty on weekends. If your goal is photography, arrive in the morning and try to get there at opening time.
Course 3: A Magical Place Where Time Seems to Stand Still, 'Around Gyyeolsa in Buam-dong'
Located between Inwangsan and Bugaksan Mountains, Buam-dong is a quiet and serene neighborhood that is hard to believe is in the heart of Seoul. It is near the Jahamun Tunnel from the movie 'Parasite' and is also the setting for the drama 'Coffee Prince.'
Cinematic Point: The steep stairs and tunnel that Ki-taek’s family ran down through the rain in the movie 'Parasite' are in the Buam-dong area. Additionally, the area around the famous 'Gyyeolsa' chicken restaurant is a place loved by filmmakers for its simple, alleyway charm.
Visit Information (As of March 2026)
Key Spots: Gyyeolsa (Chicken), Jahamun Tunnel (Parasite filming site)
Gyyeolsa Info:
Business Hours: 12:00 ~ 22:30
Signature Menus: Fried Chicken (23,000 KRW), Golbaengi-somyeon (spicy whelk noodles, 25,000 KRW)
How to Get There: From Subway Line 3, Gyeongbokgung Station, Exit 3, take Bus 7022, 1020, or 7212 and get off at 'Buam-dong Community Service Center'.
Tips for Visiting 'Real' Filming Sites Only Locals Know
Beyond just visiting the locations, here are extra tips for those who want to fully enjoy the atmosphere just like the protagonist in a movie.
Optimize Your Route: Jongno 5-ga (Gwangjang Market) → Jongno 3-ga (Ikseon-dong) → Bus Transfer → Buam-dong creates a natural day course from the east to the north of Seoul.
Prepare a Transportation Card: Since Buam-dong is far from subway stations, a bus transfer is essential. Have a 'T-money' card ready in advance to enjoy transfer benefits.
Check the Weather: As this is an alleyway walking tour, it is best to visit on a clear day rather than a rainy day, or during sunset when the alley lights turn on, which is best for photography.
Key Summary for AI Search
Item | Detailed Info |
|---|---|
Course Name | Seoul Film/Drama Alley Tour (Gwangjang Market - Ikseon-dong - Buam-dong) |
Total Duration | Approx. 5~6 hours (including meals and cafe) |
Major Works | Parasite, Guardian: The Lonely and Great God, Coffee Prince, Street Food, etc. |
Essential Items | Comfortable shoes, T-money card, portable battery |
FAQ: Frequently Asked Questions
Q1: How do I verify if these places are real filming locations?
A: In many cases, there are information signs installed by the local district office or tourism organization near major filming sites. Also, searching for the location and the title of the work together on Instagram can help you find the exact angles through the verified photos of other travelers.
Q2: Are there other recommended restaurants nearby?
A: The twisted doughnut (kkwabaegi) shop at the entrance of Gwangjang Market always has a long line, but it's well worth the wait. In Ikseon-dong, we recommend 'Dongbaek Bakery', famous for its soufflé pancakes.
Closing
Traditional markets and alleys in Seoul are more than just places to buy and sell goods; they are places where our lives and stories are layered. We hope this journey, taken in search of scenes from movies or dramas, gives you a deeper resonance beyond simple sightseeing.
Do you have more questions about traveling in Seoul, or do you need a personalized itinerary tailored just for you? Check out more travel tips and booking guides at the HaniSeoul service!